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Home » Product Management

Posts about Product Management

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  • a

    • Customer Service: Definition, Strategies & Metrics

      Product Management

      This article covers: You may not realize it, but every single day, you are either providing customer service or receiving it. From when you wake up and check your emails to when you head to bed and leave a review for your latest purchase, customer service is all around us. At its core, customer service… Continue reading Customer Service: Definition, Strategies & Metrics

    • What Is A/B Testing? Definition & How to Do It?

      Product Management

      An A/B test is essentially an experiment for developing, launching, and comparing two versions of the same product.

    • What is an Affinity Diagram and How to make it?

      Prioritization Product Management

      Affinity diagram is a tool used to organize large amounts of data or information and ideas based on their mutual relationship and similarities.

    • What Is an Alpha Test? Definition, Importance & Steps

      Agile & Development Product Management

      Alpha test is a type of user acceptance test conducted at the internal level of the company by the in-house testing teams in a laboratory environment.

    • What Is an API? Definition, Meaning and Examples

      Product Management

      All you need to know about APIs. Many of us don’t realize how APIs have become part of our day-to-day activities. Find out about the modern API, its advantages and disadvantages.

    • What Is Pendo? Definition and Overview

      Product Management

      Looking for a platform that caters to user needs, experiences, and product management? Pendo is the app that is a one-stop shop for your company.

    • What Is the AARRR Framework? Definition & Examples

      Product Management Product Metrics

      AARRR Framework is an acronym for a set of five user behaviors that businesses can track throughout the customer lifecycle to improve product quality and marketing.

  • b

    • Business to Consumer (B2C): Definition, Meaning & Examples

      Product Management

      As the name suggests B2C is the type of selling or business transaction that happens between a business and the end-user.

    • What are Bugs? Definition and Examples

      Product Management

      Bugs are error or faults in a computer program that can force it to behave erroneously in ways which are neither expected by the user nor intended by the developer.

    • What Is a Buyer Persona? Definition and Examples

      Product Management

      Buyer persona is a descriptive profile of a representation of buyers made by the company that includes specific data of the buyer that can be used to enhance the marketing strategies.

    • What Is B2B SaaS? [7 SaaS Companies Examples]

      Product Management

      Explore B2B SaaS – the answer to your software woes. Discover its benefits and top solutions in the market today. Say hello to the future with B2B SaaS.

    • What Is Beta Testing? Benefits and Different Stages

      Product Management

      Learn about beta testing and its crucial role in refining products. Explore the benefits and key insights into this essential phase of development.

    • What Is Bill of Materials and How It Is Different From Quote?

      Product Management

      A Bill of Materials (BOM) is the complete list of raw materials, components, and parts and their respective quantities required for the development of the product.

    • What is Bubble Sort and How this algorithm works?

      Prioritization Product Management

      Bubble sort is a fundamental sorting technique used in programming. The bubble sort algorithm moves through the whole dataset multiple times rearranging them into ascending or descending order.

    • What is Bucket Sort and How this Algorithm Work?

      Prioritization Product Management

      Bucket Sort is a fundamental sorting algorithm where the elements are distributed into groups or buckets, then sorted separately, and combined at last to give a sorted dataset.

    • What Is Business Intelligence? Definition and Tools

      Product Management Product Strategy

      Business Intelligence refers to the gathering and analysis of information and data relevant to your organization’s growth.

    • What is Business Model Canvas? Importance and Examples

      Product Management Product Strategy

      A business model canvas refers to a short summarized report including the basic details of the strategy on how to introduce any product or service to the market.

    • What is Business to Business (B2B): Definition, Meaning & Examples

      Product Management

      Business-to-Business, also called B2B, is a form of transaction between two businesses, such as a manufacturer and a wholesaler, rather than between a business and a consumer (B2C).

    • What Is Business Transformation? Definition and Types

      Product Management

      Business transformation can feel like a crowded metro train with no seats. Learn with Chisel how to do business transformation the right way!

  • c

    • Channels of Distribution: Definition, Types and Examples

      Product Management Product Marketing & Growth

      Channels of Distribution, also known as Distribution channels, are the channels and pathways of business through which a product or service is transmitted before reaching the final user.

    • Continuous Deployment: What It Is and How It Works?

      Agile & Development Product Management

      Continuous deployment is a software release process to reduce the time taken for software to advance from initial coding to market launch.

    • What is a Cross-Functional Team?

      Product Management

      A cross-functional team is a team formed within an organization consisting of different people from different departments. A cross-functional team helps provide a better user experience and prevents knowledge gaps.

    • What Is a Customer Advisory Board (CAB)?

      Product Management

      The customer advisory board is a group of selected individuals among the existing consumers who are responsible for providing detailed market insights.

    • What Is a Customer Profile? Definition and Examples

      Product Management

      Gain insights into customer profiles, key components, creation process, utilization for enhancing marketing and sales, and illustrative examples.

    • What Is a Customer Request? Benefits, Types and Handle

      Product Management

      Unlock the secrets of customer requests as you explore their types, acquire expert handling strategies, and reap the rewards of satisfying customer needs.

    • What Is Cannibalization?

      Product Management

      Cannibalization is a term used to describe the instance when the products of the same company compete with each other in the same market.

    • What Is Change Management? Definition and Process

      Product Management

      Ignite your success with Change Management: Unleash the catalyst for transformation, master the process, and be inspired by compelling real-world examples.

    • What Is Concept Review? Definition, Prepare and Conduct

      Product Management

      Delve into the significance of concept reviews, where organizations gather early feedback on new ideas for products or services.

    • What is Convergent Thinking? [Definition and Examples]

      Product Management

      Discover the power of convergent thinking in problem-solving and decision-making. Learn its characteristics, goal, and how it differs from divergent and lateral thinking in our comprehensive guide.

    • What Is Cost of Delay? Definition and Overview

      Prioritization Product Management

      Cost of Delay is simply a prioritization framework that enables businesses to realize the impacts of delaying the launch of a new product.

    • What Is Critical Path Method? Definition & Examples

      Product Management

      Critical Path Method estimates the time a particular project will take and ensures that the concerned task is delivered on time.

    • What Is Customer Empathy? [Definition and Overview]

      Product Management

      Customer empathy refers to the ability to view and understand the world from the perspective of the customers.

  • d

    • DACI Decision Making Framework: Definition and Overview

      Product Management

      DACI is an acronym for driver, accountable, contributor or consulted, and informed, these are the specialized roles assigned to project team members. DACI is a decision-making framework helpful for team projects, in terms of speeding up the pace of the project and eases complex group decision-making processes by the smart distribution of roles and responsibilities among the team members.

    • What is a Data Product Manager? Role & Challenges

      Career Product Management

      Data product manager is a specialised product management role which focuses on all the data driven factors. To align the strategies with data flow, data research, data analysis.

    • What is a Decision Matrix?

      Product Management

      A decision matrix is a powerful tool for assessing options and making informed decisions. It helps simplify choices by comparing key factors efficiently.

    • What Is a Design Review? Definition and Process

      Product Management

      Discover the definition and process of design reviews in our informative blog. Learn how they ensure effective designs and valuable improvements.

    • What Is Decision Making ?

      Product Management

      Decision making is the technique of creating alternatives with the aid of figuring out a decision and accumulating information.

    • What is Dependency? (Definition, Meaning, and Examples)

      Product Management

      In product management, a dependency describes a relationship between two tasks that must be executed in a certain order. The predecessor task must be performed first before the dependent task can start.

    • What is Design Concept, and How to Create it?

      Product Management

      A design concept is defined as a collection of mood boards, rough sketches, ideas, images, or even text that can help to keep track of the creative process.

    • What Is DevOps? Definition, Meaning and How It Works

      Product Management

      DevOps plays a crucial role in enhancing the delivery rate by focusing the the philosophy, culture, and practices of the company. Learn more!

    • What Is Divergent Thinking? [Definition and Examples]

      Product Management

      Divergent thinking is a thought process of gathering free-flowing, non-restricted, and nonlinear ideas that help to explore all the possibilities in order to tackle a problem.

    • What is Documentation, and Why Everyone Needs it?

      Agile & Development Product Management

      Documentation is an official document with data that is stored for record purposes. It serves as an umbrella term for two different types – Product Documentation and Process Documentation.

  • e

    • Evidence Based Management Definition & Why You Need It?

      Product Management

      Evidence-based management is the management approach that advocates using multiple evidence sources to make business decisions.

    • What Is an Enterprise Product Manager? Definition & Role

      Product Management

      Are you curious about the role of an Enterprise Product Manager? Discover their key responsibilities in this comprehensive guide.

    • What Is End to End Testing? E2E Definition and Tools

      Product Management

      The purpose of end to end testing is to ensure that users can utilize your program without encountering any issues.

    • What Is End-to-End?

      Product Management

      End-to-end is the process of building a product from scratch till the day it is launched. In simple words, it is the development process from beginning to end.

    • What Is Enterprise Technology? Defining and Implementing

      Product Management

      Get ahead with enterprise technology! Discover its types, benefits & implementation. Boost your business with our expert guide. Learn more now!

  • f

    • Feature Factory

      Product Management

      Feature Factory is a negative term in the product management language that is attributed to a company that produces a lot of features without prioritizing quality over quantity.

    • What are Features?

      Product Management

      Features are the new and improved technologies in a product that make it stand out when compared to other same kinds of products in the market.

    • What Is a Feature Creep?

      Product Management

      Feature creep gives insights into why adding additional features can harm a product’s user experience.

  • g

    • What is General Availability?

      Agile & Development Product Management

      General availability is the stage when a finalized version of the product is made available for the general public/consumer. It is the final stage in a software release life cycle.

  • h

    • What Are Hard Skills? Definition, Examples and (vs Soft Skills)

      Product Management

      Hard skills refer to the skills that can be learned and taught, which are very specific to a given field or profession.

    • What is Hierarchical Structure (vs Flat Structure)

      Product Management

      From the top executive level down to front-line administration, hierarchical organizational systems have multiple layers of administration.

    • What is Hook Model? Concepts, Importance of Hook Model and FAQs.

      Product Management

      Hook model is a cyclic 4 point process. The aim is to get your customers hooked on the product. That means to make them use the product habitually or frequently.

    • What Is Human Centered Design? Process and Examples

      Product Management

      Discover the essence of Human Centered Design, its process, benefits, applications, and explore inspiring examples in this comprehensive article.

  • i

    • Intuitive Meaning, Definition, and Examples

      Product Management

      Discover the intuitive meaning of design and how to create user-friendly interfaces with our guide. Improve your website’s usability today.

    • What Is Idea Management and Why Is It Important?

      Product Management

      Idea management is the process of capturing, developing, and managing new ideas. It is a key factor in sustaining innovation within an organization.

    • What is Ideation? Definition, Meaning and Process

      Product Management

      Ideation refers to the process when ideas are generated on one or more topics in a creative and open environment and it is often a non-judgemental process to put forward ideas for new product concepts.

    • What Is Issue Tracking? Definition and Best Practices

      Product Management

      Issue tracking is a method of analyzing user issues to make better software product decisions. It finds a defect that stops it from running correctly.

    • What is Iterative Testing?

      Product Management Product Marketing & Growth

      Iterative Testing is a method in which a product is tested on users repeatedly, and by making use of the results. The main motive is to make the product foolproof and market-ready before its launch.

  • j

    • What Is Jira and How To Use It? (With Definition)

      Product Management

      Complete guide to the Jira Software and its packages. Where did it come from? How did it adapt to the modern world? Go ahead and read all about it.

  • k

    • What Is KPI? (Meaning, Examples and Best Practices) – 2023

      Product Management

      Learn about KPIs (Key Performance Indicators), their meaning, examples, and best practices in this comprehensive guide. Optimize your business performance today!

  • m

    • Method of Procedure (MOP): A Simple Guide (2022 Updated)

      Agile & Development Product Management

      The method of procedure is basically a set of methods you opt for completion of any project. It helps the employees in the project process by reducing complexities, by providing a set of step-by-step instructions.

    • What are Mockups? Mockups definition, importance, and FAQs.

      Product Management

      A Mockup is a representation of a product, showing the consumers and the stakeholders how it would look and how it can be used.

    • What Exactly Is a Mission Statement? (15 Top Examples)

      Product Management

      Curious about the purpose of a mission statement? This article defines it and explores the mission statements of 15 powerhouse companies for inspiration.

    • What is a Market Requirements Document (MRD)?

      Product Management

      Market requirements document (MRD) contains information about the potential customers, their needs, problems related to the product and competition in the market. MRD helps in outlining, and planning the market strategy. It is basically a document that states the market requirements.

    • What Is Maturity Model? Definition, Types and Use

      Product Management

      The maturity model represents an organization’s ability to improve quality. It indicates where you can grow to greater maturity in a given area.

    • What is Mixpanel? Definition and Alternatives

      Product Management

      Mixpanel is an analytics tool used for SaaS products to get insights into user engagement metrics.

    • What is Monthly Recurring Revenue (MRR)?

      Product Management Product Marketing & Growth Product Metrics

      Monthly recurring revenue is a metric related to SaaS business and subscription-based businesses. It measures the income generated over a span of one month.

  • n

    • What is Needfinding? Its importance, how to conduct Needfinding and FAQs.

      Product Management

      Needfinding is a qualitative approach of research that is aimed at finding out unknown or unacknowledged needs of the users.

  • o

    • Output vs Outcome: Differences and Importance

      Product Management

      Don’t let confusion between output vs outcome hold back your success. Learn why distinguishing between the two is crucial for achieving your goals.

    • What Is Operations Management? Definition and Overview

      Product Management

      Master Operations Management: Explore its essence, components, role in business success, and unleash powerful tools and techniques for operational excellence.

  • p

    • Product Architecture – A Quick Guide

      Product Management

      Product architecture is a layout of the product that establishes or represents the relationship between the product features and functions with the help of drawn-up lines and schematics. It is beneficial for the product development process.

    • Product Brief

      Product Management

      A Product Brief is a set of guidelines and information on the product provided to all the teams working on product development for proper alignment, coordination among the teams, and to ensure that the process is on the right track, following the right plan as envisioned by the stakeholders and executives.

    • Product Discovery: Advantages and who is responsible for it.

      Product Management Product Strategy

      Product discovery is the process of understanding customer needs and using that knowledge to build products and services that can solve their problems.

    • Product Portfolio Management: Definition and Best Practices

      Product Management Roadmaps

      Product portfolio management is the management of all the products that a company delivers to its customers.

    • Product Requirements Document (PRD) Meaning & Overview

      Product Management

      Product Requirements Document is a detailed outline of the product, its purpose, requirements, features, functionalities, etc. A PRD can be useful as a reference for all the future documents in the release.

    • Product Tree: A Quick Guide

      Product Management Product Strategy

      A product tree is a visual gamifying tool for product management. The ideas and resources are arranged like a tree with all its leaves, branches and trunk representing different ideas and their prioritization.

    • Project Roadmap: How to Create It & What It Includes?

      Product Management Roadmaps

      A project roadmap is an outline of milestones and objectives that need to be achieved while working on a project. It also allocates resources, division of tasks, and provides clarity on what the next step will be.

    • What Are Pain Points? Meaning and Examples

      Product Management

      This article covers: Are you familiar with the term “pain points”? They’re the problems or frustrations customers experience with a product or service. We all have them, which can be a significant barrier to purchasing. But did you know that addressing these pain points can be the key to making your product stand out? Humans… Continue reading What Are Pain Points? Meaning and Examples

    • What is a Product Management Audit? Definition, Importance, and FAQs.

      Product Management

      A Product management audit is a procedure a company conducts for analysis of its performance, status and to figure out the problems and hindrances in the company’s better performance. At the end of an audit, the stakeholders and executives receive feedback on the company’s performance.

    • What is a Product Owner? Roles and Responsibilities.

      Product Management

      A Product Owner is a member of the Agile team responsible for defining stories and prioritizing the Backlogs to streamline the product development process.

    • What Is a Product Portfolio? [Definition and Examples]

      Product Management

      You need to have a product portfolio if you’re a company. And if you haven’t put yours together yet, now’s the time!

    • What Is a Program Manager? Definition and Overview

      Career Product Management

      A Program Manager is a project-management professional whose job is to reconcile multiple projects and teams and give strategic guidance to an organization’s Project managers.

    • What Is a Project Map? Definition, Types and Create

      Product Management

      A project map graphically represents your various items in the project. It is a high-level view of your project’s objectives, timelines, tasks, and dependencies.

    • What is a Prototype and Why Prototyping is Important?

      Product Management

      A Prototype is an unfinished version of any product used for user testing purposes. A prototype must incorporate all the features and functions of the final product, but without the final design elements.

    • What Is a Value Proposition? (Definition, Meaning & Examples)

      Product Management Product Strategy

      Value proposition is a statement that tells about the product’s worth and value for the money to potential customers.

    • What Is Persona? [Definition and Meaning]

      Product Management

      Personas play a crucial part in the Product manager’s understanding of a typical customer. Here is why you should definitely consider using them.

    • What Is Personalization? Definition and Overview

      Product Management

      Personalization focuses on an individual person rather than a group. It refers to the act of designing a product in accordance with an individual’s needs. Personalization is done by the company in contrast with customization which is done by the user themself.

    • What is Pivot?

      Product Management

      Pivot in product management refers to a change in the strategic direction of a business owing to competition or new findings about the market.

    • What Is Platform Product Manager? Overview and Role

      Career Product Management

      A platform product manager is a product manager who leads a whole platform of products in a business organization.

    • What is Product Cost & How to Calculate it? (With Examples)

      Product Management

      The overall cost of resources utilized to manufacture a product or create a service, like raw materials, labor, and others, is product cost.

    • What Is Product Design? Definition and Stages

      Product Management

      Product design is the process that combines the company’s goals with the client’s needs to make a successful product.

    • What Is Product Diversification? Definition & Strategies

      Product Management

      Product diversification is a strategy businesses use to broaden the scope of a product’s target market.

    • What is Product Excellence?

      Product Management Product Strategy

      Product Excellence is a way to reach the highest levels of product perfection based on user feedback, key insights, roadmapping, and strategy. It involves collecting and analyzing user-provided data about the product’s features. Based on this analysis strategy making and roadmapping is done.

    • What is Product Experience (PX)?

      Product Management

      Learn what product experience (PX) is and how it improves customer satisfaction throughout the user journey.

    • What Is Product Launch? Definition and Overview

      Product Management Product Strategy

      A product launch is a planned and coordinated effort among all the departments of an organization to introduce a product in the market.

    • What Is Product Licensing? (Definition and Overview)

      Product Management

      A procedure of legally binding documents between a licensor and its licensees on branded products is known as product licensing.

    • What is Product Line? (Definition and Examples)

      Product Management

      A product line is a group of products typically sold by the same business and promoted under the same brand label

    • What is Product marketing Manager?

      Career Product Management

      Product Marketing Manager works on the marketing of the product. This means that the manager is responsible for presenting/introducing and advertising the product to the target market.

    • What is Product Mix? Definition, Strategies & Examples

      Product Management

      Discover how a balanced product mix helps companies cater to diverse customer needs and target markets. Learn about product strategies and more.

    • What is Product Modification?

      Product Management

      Product modification is changing a current product to increase its competition or cater to new niche markets.

    • What Is Product Planning? (Definition, Process & Tool)

      Product Management

      Product planning is choosing the best things to work on to maximize the use of available resources while meeting the product strategy’s stated goals.

    • What is Product Spec?

      Product Management

      Product spec is a short form for product specifications. It is like a blueprint that contains vital information on product designing and development.

    • What Is Product Support? Definition and Overview

      Product Management

      Elevate Customer Experience with Product Support: Discovering its Types, Benefits, Strategies for Exceptional Satisfaction, and Unparalleled Success.

    • What Is Product Thinking? Definition and Overview

      Product Management

      Master the Art of Product Thinking: Exploring its Definition, Benefits, Process, Essential Skills, and Game-Changing Tools

    • What is Product Vision & How to create it? (Tools Included)

      Product Management Product Strategy

      Product vision, also known as Product Vision Statement, gives clarity and helps to view the impact of the product with a bigger picture. It depicts the goal of your product, what problem it aims to solve, what kind of population it is going to benefit, and why it is needed.

    • What is Product-Market Fit?

      Product Management Product Strategy

      Product-market fit is associated with a company’s product’s ability to satisfy the market’s needs. The balance or relationship between the market’s demand and the product’s capabilities and serviceability to fulfill those demands. It is the level of compatibility between product and market.

    • What Is Program Increment (PI) Planning? (Agenda & Process)

      Product Management

      Program Increment (PI) Planning is a face-to-face, cadence-based event that acts as the heartbeat of the Agile Release Train (ART), uniting all of the ART’s teams around a common objective and vision.

    • What is Project Manager? (With Definition)

      Career Product Management

      A project manager is simply the leader of a project. He is responsible for everything in the project starting from its planning to its execution.

  • q

    • Quantitative Research: Definition, Methods, and Examples

      Product Management

      Curious about the power of quantitative research? Explore its definition, methods, data analysis, types, pros, cons, and captivating real-world examples.

    • What is Quality Function Deployment (QFD)?

      Product Management

      The quality function deployment is a quantitative framework that prioritizes consumer needs and aligns them with the product development process.

  • r

    • RACI Matrix: Definition, Implementation and Examples

      Product Management

      Learn to implement a RACI Matrix in your organization. Discover this essential project management tool’s benefits, examples, limitations, and best practices.

    • Requirements Gathering: Techniques, Process and Tools

      Product Management

      Requirements gathering or exploratory phase is the process of identifying all the details of a project from start to finish. Learn about its importance in software development.

    • What are Release Notes? Key Elements and Best Practices

      Product Management

      Explore the fundamentals of release notes by delving into important components and industry best practices. Learn how to communicate software updates effectively.

    • What Exactly Is Refactoring? Definition and Overview

      Product Management

      Learn about refactoring, which is an essential step in the software development process. Learn how it improves internal code structure without changing external behavior.

    • What is a Roadmap?

      Product Management Roadmaps

      A roadmap is a plan of action that defines the goal and the checkpoints or significant steps that are to be followed to reach the goal.

    • What is Release Plan?

      Product Management

      Release plan is a way to communicate the details of the features in a product’s upcoming release or series of releases.

    • What Is Research and development (R&D)? The Overview

      Product Management

      R&D is the first step towards fostering ideas for the product or service development by a company. It is one of the quality factors that promote the growth of the company.

  • s

    • Stage Gate Model: Your Guide for Successful Product Management.

      Product Management

      Stage Gate Model is an approach for product management where you divide your project into smaller achievable milestones guarded by gates for thought and evaluation.

    • What Are Smart Goals and How To Write Them (With Examples)

      Agile & Development Product Management

      SMART Goal Setting refers to the process in which the project managers define the goals of the team that may lead to better performance and outcomes.

    • What Are Soft Skills? [Definition and Examples]

      Product Management

      Soft skills are those attributes that enable you to fit into any workplace. They allow an individual to interact well and respectfully with their colleagues.

    • What is a Stakeholder? (Definition, Examples, and Role)

      Product Management

      A stakeholder is a person or group of persons who hold shares in a company or a product. They have the capacity to impact the value of the product.

    • What Is SaaS? Meaning and Examples

      Product Management

      Revolutionize your business with SaaS. Uncover the meaning and definition of Software as a Service and explore real-world examples. Elevate your tech game now.

    • What is Scope Creep and How to Manage it?

      Product Management

      Scope creep is the unconscious tendency to extend the project goals or requirements until they become undefined over a period of time.

    • What is Ship Product?

      Product Management

      A ship product is not the final product of general availability; instead, they are unfinished versions that are released to gather feedback at various levels of product development.

    • What Is Stakeholder Management Plan? Definition & Create

      Product Management

      A stakeholder management plan is a formal document that outlines each stakeholder in order of priority, their level of involvement, and how your team will engage with them.

    • What Is Stakeholder Management? Definition & Principles

      Product Management

      Stakeholder management is the process of recognizing, organizing, prioritizing, and collaborating with stakeholders throughout the product development process.

    • What Is Strategic Marketing Management?

      Product Management

      Strategic marketing management executes your company’s mission through strategic processes to optimize your current marketing strategy.

    • What is SWOT analysis? SWOT analysis definition, Benefits, Limitations, and FAQs

      Product Management

      SWOT analysis stands for Strengths, Weaknesses analysis, Opportunities, and Threats. How is it useful to an organization? What things you should be careful about while writing a SWOT analysis?

  • t

    • Time to Market (TTM): Definition and How to Reduce It

      Product Management

      Delve into the concept of time to market, its significance, key influencing factors, and explore effective strategies for reducing time to market.

    • Training Plan: Definition and How to Make It (Examples)

      Product Management

      Explore the definition of a training plan and learn how to create one effectively. Discover practical examples that illustrate the process.

    • What Is Technical Feasibility? Meaning and Methods

      Product Management

      Discovering Technical Feasibility: Learn the meaning and methods in this comprehensive guide. Ensure successful project execution.

    • What is Total Addressable Market (TAM) – Definition and Analysis

      Product Management

      Total Addressable Market (TAM), also called Total Available Market, refers to the overall revenue opportunity available for any product or service if it obtains a 100% market share.

  • u

    • Unique Selling Proposition (USP): Definition & Examples

      Product Management Product Strategy

      The distinguishing factor that attracts the customers and makes the product or service stand out from the competitors is called the Unique Selling Proposition or USP. It is a unique point associated with the product like a differentiating feature, capability, cost, or some other customer-centric aspect that accounts for its selling potential.

    • User Engagement: Definition, Key Metrics & Strategies

      Product Management

      User engagement refers to how actively involved or interested users are with a particular product or service, such as a website, app, or social media platform.

    • What is a Use Case?

      Product Management

      When the user uses the product or interacts with the system, it is called a Use Case. It helps to improve the user interaction and user experience because it maps out the journey a particular user undertakes in order to carry out a function.

    • What Is User Adoption? Process, Strategies & Measure

      Product Management

      User adoption refers to people using a new product or technology. It is about individuals embracing and integrating the new offering into their daily workflows.

    • What Is User Flow? Types, Examples and How to Create

      Product Management

      User flow is defined as the path taken by a prototypical user to perform any action on a website or an app beginning with an entry point and ending with a final action.

    • What Is User Interface (UI)? Definition and Examples

      Product Management Product Marketing & Growth

      User interface is the means or medium of the interaction of the user with a software application or website or any device.

    • What is User Persona?

      Product Management

      User Persona is a partly fictional profile that is created by a company to demonstrate the different kinds of customers or target audience that will use their product or services.

  • v

    • What Is Voice of Customer (VoC)? Definition & Examples

      Product Management

      Voice of Customer defines the way in which a company receives and caters to user feedback, complaints, and expectations regarding their product or service.

  • w

    • 5 Whys: The Ultimate Tool for Root Cause Analysis

      Product Management

      Five whys is an interrogative technique developed by Sakichi Toyoda. It is used to identify the root cause of any problem. As the name suggests, it investigates the cause and effect relationship underlying any given problem. It consists of five why-questions to find a solution and resolve the issue.

    • What Is 5 Ws and H Framework? Definition & Applications

      Product Management

      Want to improve your product management skills? Learn about the 5 Ws and H framework, its importance, and applications.

    • What is Weighted Scoring?

      Prioritization Product Management

      Weighted Scoring is a model used for prioritization of the actions, tasks, decisions, features, and other initiatives by assigning a numerical value that is based on the cost advantage or the effort value of the particular action.

    • What is Weighted Shortest Job First & How to Calculate it?

      Prioritization Product Management

      Weighted shortest job first WSJF is a tool to prioritize different tasks. It helps to determine the urgency of any specific task over the other tasks depending on factors such as cost of delay and job duration/size.

    • What Is Wireframe? Definition and Tools

      Product Management

      A wireframe represents what a product layout will be like visually. It incorporates several interface elements which appear on the web pages or the application.

  • z

    • What Is Zero-Based Budgeting? Definition and Examples

      Product Management

      Master Zero-based Budgeting: Explore its history, types, implementation, pros and cons, and draw inspiration from real-world success stories.

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